Interview With Task4Store

Win one of 10 free copies of Simon Sinek’s best-selling book “Start With Why”

Did you study business or are you self-taught?

I am self-taught on the basic tenets of running a business.

What was your first business? And how did it go?

My first business was building software for B2B and B2C businesses like Hospital Management Software, School Automation Software, Inventory Management Software, etc.

What was the biggest obstacle you had to overcome?

Though we got some good freelance projects, there was no growth in our first business.  We were eager to handle onshore and offshore projects which were not happening with our business. We were mainly contacted for freelance projects that involved selling and implementing software in the domestic market.

How long did it take you to become successful?

It has taken me about five years to reach where I am today.

How did you learn to run a business?

I have read blogs, articles, books and watched several YouTube videos to learn about ecommerce basics and the various tools and technologies that are used to sustain businesses.

Why did you choose ecommerce and not something different?

Ecommerce is a booming business and will continue to evolve and grow in the future. To sustain the ever-changing demands of the Ecommerce world, there is a constant need and frequent modifications in Ecommerce platforms such as Magento, Shopify, OpenCart and the like.

This is what drives us everyday to make ecommerce better for entrepreneurs worldwide by helping them with the latest tools, technologies and expert guidance so they can achieve their business goals.

Which tools make your business life easier?

Mainly Shopify but our in-house team is fully equipped to handle complete coding in Liquid, PHP, CSS, Ruby On Rails, PSD, App Development and Custom Theme Development on Shopify.

Do you read? If yes, which books can you recommend?

Start with Why by Simon Sinek

We’re Giving Away 10 Copies of Simon Sinek’s “Start With Why”

If there's one thing you can recommend to beginners, what would it be?

I would recommend beginners to find their own niche and be persistent throughout. Only through sheer hard work and determination and staying updated with the current trends and technologies can anyone succeed in business.

Summary Of Task4Store's Story

Right out of graduation, me and my wife ( then girlfriend), Masum, were Computer Science engineers who wanted to make it big in the business world and did not want to get into the drill of 9 – 5 jobs.


So we started building software for B2B and B2C projects such as Hospital Management Software, School Automation Software, Inventory Management Software , etc.


Though we were getting some requests for domestic projects, the profit margin was low and we had to struggle for a year before we could create a PAN India presence for our software business.


So we decided to move to freelance software projects and then witnessed how ecommerce platforms like Magento and Shopify were engaging entrepreneurs with their ever-evolving tools and technologies. At that time, we were working on Microsoft and Dot Net technologies so we decided to learn the functionalities of Magento, Shopify and Open Cart. 


We were more than willing to learn about these new technologies. So we studied the processes of lead generation,watched several YouTube videos and read blogs on how businesses can scale with these platforms, especially with Shopify and ended up working on Shopify right from our homes. Until 2015, we had worked on several Magento and a few Shopify projects. 


Post 2015, our lives changed as we were introduced to the expansive ecosystem of Shopify and joined Shopify partner program. I and Masum got married and in 2016, we became Shopify experts and scaled our venture with a close-knit team. We now have offices in two major Asian countries, India and Singapore and have already worked on 20000+ tasks for 2000+ retailers, wholesalers and manufacturers worldwide.


Today, the MS Group of companies run by me and my wife, Masum has launched other verticals that are doing quite well too. This includes 1) Task4Store, a one-stop platform for any and all small tweaks needed on an online store once it is up and running and 2) MS Web International catering to big international brands and fast-growing businesses with Shopify store set up, replatforming and ecommerce consultancy services. 


We have since won the Shopify Singapore competition in 2018, and the Shopify Unite Fund in 2019. We went on to meet Shopify CEO, COO and the top-rated Shopify partners from North America, Australia and Europe.


Our team of 25 Shopify designers, developers, SEO experts and content producers continuously works to help clients worldwide with Shopify store set up, migration, bespoke website development, branding and strategy services. 


Looking ahead, we wish to grow even further and make many more entrepreneurs successful in achieving their business goals. Our price rate is very competitive and our sole aim is to make ecommerce simpler and better for everyone and everywhere.